ABOUT ME
I’m a globally experienced professional with over 30 years across industries including FMCG, advertising, travel & hospitality, pharmaceuticals, IT, and education. Born in Hong Kong and educated across Asia and the West, I hold a Master of Science in International Marketing. My career has spanned leadership roles in strategic marketing, business development, and corporate planning, working with global brands like Procter & Gamble, Apple, and MasterCard, and launching major hospitality ventures in Asia.
I’ve also contributed to the growth of international education, shaping strategy and leadership at institutions like Eton House and Tanglin Trust School. My strength lies in connecting people, building cross-cultural relationships, and driving impactful outcomes in diverse environments. With a passion for inspiring teams and navigating complexity, I bring a global mindset and deep adaptability to every challenge.
EXPERTISE & FOCUS AREAS
I specialize in strategic marketing, business development, and education sector growth, with a strong track record in launching ventures, driving enrolments, and enhancing brand visibility. Skilled in stakeholder engagement, internal communications, and team leadership, I focus on diversity, inclusion, and employee well-being. With experience across Singapore, Hong Kong, Indonesia, Thailand, and Cambodia, I bring regional insight and cross-cultural management expertise to every role.
WHERE I’VE WORKED
- People and Communications Partner, META I SIngapore
- Business Development Director, Amity Education Group | Singapore
- Group Director of Marketing, Admissions & Corporate Planning, EtonHouse | Singapore & China
- PA to CEO & Development Project Manager, Tanglin Trust School | Singapore
- Head of Corporate and Marketing Communications, Amadeus Asia HQ | Bangkok, Thailand
- Marketing Consultant, South China Morning Post (Asia Magazine) | Hong Kong
- Director of Sales & Marketing , Citraland Hotel of Ciputra Group | Jakarta, Indonesia
- Head of North Asia, Utell International UK | Hong Kong, South Korea & Taiwan
HOW TO REACH ME
Email: meihwa.chang@symplavise.com
symplavise.com 